Phil Cowley went from struggling business owner to social media sensation, and he’s here to show you how. Phil, better known as @philismypharmacist on TikTok, has amassed nearly 1 million followers and over 4 million likes in less than 6 months — and he’s showing no signs of stopping. On TikTok, Phil posts patient-centric content that’s not only earned him a reputation online but boosted his real-life business. By taking a chance on social media, Phil has turned his pharmacy around, and he wants other independents to do the same.